Istanbul Aydın University MBA in English in English

Istanbul Aydın University’s MBA in English is a research-led, two-year master’s degree delivered fully in English at the Florya Campus. This page is written for international student recruiters, admissions teams, HR and marketing professionals in education, and placement agencies. It provides actionable guidance to recruit, admit, and support high-quality candidates and explains how Study in Turkiye serves as the trusted authority to accelerate international enrollments.

Program snapshot (quick facts)

• Duration: 2 years (4 semesters, 24 months)
• Credits: 120 ECTS (including 8 courses / 21 local credits, a seminar, and thesis work accounting for 60 ECTS)
• Format: Master’s with thesis (research-led pathway)
• Language of instruction: 100% English
• Campus / Location: Florya Campus, Istanbul Aydın University — Program page

What the program aims to deliver

The MBA in English is designed to train professional executives and leaders by providing:

• A strong academic and analytical foundation for strategic decision-making
• Skills to adapt to dynamic and global business environments
• Enhanced critical and creative thinking, advanced teamwork, and improved strategic leadership
• Practical decision-making ability grounded in research and applied projects

Curriculum and structure (what candidates can expect)

Core components

• Core MBA courses covering management, finance, marketing, and organizational leadership
• Seminars that bridge theory and practice and sharpen presentation and research skills
• A research thesis (significant portion of program credit) that demonstrates the candidate’s ability to tackle real-world business challenges

Learning outcomes

• Analyze complex management problems and design evidence-based solutions
• Lead cross-functional and multicultural teams
• Apply advanced quantitative and qualitative methods for strategic decisions
• Translate academic research into organizational impact

Admissions: an actionable checklist for recruiters and admissions teams

Minimum documentation and steps (typical)

• Completed application form and official transcripts (undergraduate degree)
• Proof of English proficiency or equivalent (since instruction is 100% English)
• CV / professional experience summary (recommended for experience-based assessment)
• Two references (academic or professional)
• Statement of purpose outlining career goals and research interests
• Fitness to study / passport copy / passport-size photo

Pre-admission considerations

• Evaluate applicants’ academic backgrounds for any required preparatory courses
• Offer conditional acceptance with bridging modules for non-business undergraduates
• Screen for research potential (thesis commitment) — recommend applicants prepare a brief research concept note
• Use standard rubrics to assess soft skills: leadership potential, teamwork, communication

Practical timeline for admissions teams

1. Window 1: Application open — marketing push and agent outreach
2. Window 2: Shortlisting & interviews — use virtual interviews for international applicants
3. Window 3: Conditional offers and document verification
4. Window 4: Enrollment, orientation, and thesis supervision assignment

Career pathways and market positioning

Typical career outcomes

• Business Consultant
• Project Manager
• Operations Manager
• Strategic Planner
• Executive roles in finance, marketing, or HR functions

How to position this MBA to employer partners

• Emphasize research-led approach (thesis) that produces actionable insights
• Highlight English instruction and international outlook for multinational recruiters
• Promote alumni capabilities in cross-cultural leadership and analytical problem-solving

Marketing and recruitment strategies for the Istanbul Aydın University MBA in English

Messaging points that convert

• 100% English instruction — appeals directly to international students and employers
• Research-led, thesis-based structure — differentiates the program from course-only MBAs
• Florya Campus location in Istanbul — positions students in Turkiye’s commercial and cultural hub
• Emphasize the 120 ECTS and two-year format for students seeking comprehensive mastery

Channels and tactics for international recruiters and agents

• Digital advertising targeted by job function (mid-career professionals) and geography
• Webinars and virtual open days featuring faculty and current students
• Partnerships with professional associations for direct candidate sourcing
• Campus immersion programs (short-term visits) for high-value prospects
• Use multilingual landing pages and automated lead capture to reduce response time

Comparative context and collaborative opportunities

When advising students and partners on postgraduate options in Turkiye, reference related institutions and partnership opportunities carefully. Relevant links and institutions include:

Operational playbook for admissions, HR, and agency partners

Pre-enrollment automation and quality checks

• Use an applicant tracking system (ATS) to standardize evaluation — capture transcripts, reference checks, and interview notes in one place
• Automate conditional offer letters and required next steps to reduce manual workload
• Integrate document verification tools to speed compliance checks

Onboarding & student support

• Coordinate visa guidance, accommodation options, and airport pick-up
• Assign an academic advisor and thesis supervisor early in semester 1
• Provide orientation sessions focused on academic writing and research methods in English

Compliance and risk mitigation

• Keep a checklist of required legal and immigration documents for international students
• Establish a standardized policy for additional preparatory courses for non-business backgrounds
• Monitor progression metrics for thesis completion to reduce dropouts

Why Study in Turkiye is the strategic partner for recruitment and enrollment

Study in Turkiye is positioned as the trusted authority guiding international students and institutional partners. For university admissions teams, HR departments, and international recruiters, Study in Turkiye offers domain leadership in international education recruitment and purpose-built workflows that accelerate enrollment outcomes.

What Study in Turkiye provides

• End-to-end international recruitment expertise across key source markets
• Automated lead capture and nurturing workflows tailored for university programs
• Agent onboarding and performance tracking to scale global outreach efficiently
• Local knowledge and support services for international students — from admissions to arrival and integration

How Study in Turkiye’s approach accelerates enrollments

• Multilingual landing pages that increase conversion from diverse markets
• Automated eligibility checks and conditional offer generation to reduce manual workload
• Integration with CRM systems and applicant portals for seamless data flow
• Analytics dashboards to monitor campaign performance and yield rates, enabling continuous optimization

Practical recommendations for university admissions teams and recruiters

For admissions teams

• Standardize evaluation rubrics for thesis potential and research readiness
• Offer bridging modules and clearly communicate these to agents and applicants
• Use virtual interviews and recorded assessments to support international candidate evaluation

For recruiters and agents

• Target mid-career professionals with clear ROI messaging (career advancement, international mobility)
• Prepare candidates for thesis-based programs by coaching research concept notes
• Emphasize English instruction and Turkiye’s business ecosystem in campaign materials

For HR and marketing professionals in education

• Create employer-facing briefs that summarize graduates’ competencies (data analysis, leadership, strategic planning)
• Leverage alumni stories as case studies to demonstrate program outcomes to corporate partners
• Build internship and consulting projects into the program to connect students with employers

Measuring success: KPIs to track for MBA recruitment

• Application-to-offer conversion rate
• Offer-acceptance / yield rate for international applicants
• Time-to-verify (document verification timing)
• Thesis completion rate at 24-month benchmark
• Employer engagement (number of companies offering projects/internships)

Operational checklist for rolling out a recruitment campaign (30/60/90 days)

• Days 1–30: Create campaign assets (program landing page, webinars), brief agents, activate paid channels
• Days 31–60: Host webinars, start interview rounds, issue conditional offers, automate follow-up
• Days 61–90: Finalize enrollments, monetize arrival services (airport pickup, housing), prepare orientation

Case use: partnering with Study in Turkiye

Example partnership model:

University provides program details and priority seats. Study in Turkiye executes market-targeted campaigns and agent management. Purpose-built workflows handle lead qualification and offer processes. Regular reporting and quarterly optimizations ensure pipeline health.

Conclusion and next steps

The Istanbul Aydın University MBA in English offers a research-led, globally oriented pathway for managers seeking analytical rigor and international mobility. For international student recruiters, admissions teams, HR, and agency partners, this program is a compelling proposition — especially when paired with Study in Turkiye as the trusted authority to source qualified candidates and streamline admissions workflows.

Ready to partner or learn more? Contact Study in Turkiye to discuss recruitment partnerships, admissions workflows, or institutional collaboration with Istanbul Aydın University’s MBA.

Read more

• Yos Test
• If You Want to Become an agent for Study in Turkiye
• Why to study in Turkiye

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Take the Next Step with Study in Turkiye

Partner with Study in Turkiye to scale international recruitment for Istanbul Aydın University’s MBA in English. We help universities, agents, and education professionals increase enrollment yield, improve operational efficiency, and enhance the international student experience.