Master English 2 yr

Strategic Marketing and Brand Management (Thesis)

Beykoz University · Istanbul, Türkiye

Total tuition

$6,000

Duration

2 yr

Language

English

Degree

Master

Next intake

January, September

AI snapshot

Strategic Marketing and Brand Management (Thesis) is a 2 yr, English-taught master program at Beykoz University in Istanbul, Türkiye. The total program tuition is $6,000, with the next intake in January, September. Apply through SIT with zero service fees.

Program overview

This program focuses on developing strategic marketing and brand management skills essential for success in today’s competitive business environment.

Internationally accredited degree

Internship & co-op opportunities

English-taught, no Turkish required

Pathway to work permits after graduation

How applying works

Five simple steps from application to enrollment — we handle the paperwork with you.

  1. 1

    Apply

    Free, about 5 minutes with an advisor

  2. 2

    Offer letter

    Usually within 48 hours

  3. 3

    Confirm & deposit

    Accept your offer and reserve your seat

  4. 4

    Visa support

    We guide your student visa — usually 4–8 weeks

  5. 5

    Arrival & enrollment

    Starts January, September — we help you settle in

Core curriculum

Representative modules from the program, your advisor shares the full syllabus.

01Brand Strategy
02Consumer Behavior
03Digital Marketing
04Market Research
05Integrated Marketing Communications
06Strategic Brand Management

Career paths

Roles this program prepares you for.

Brand Manager
Marketing Strategist
Market Research Analyst
Digital Marketing Specialist
Product Manager

Graduate outcomes

Where Business, administration & law graduates in Türkiye typically end up (bachelor's graduates).

Employment rate74.5%

National average, all fields: 75.9%

Time to first job

18.7 months

Working in their field

79.4%

Field-level · nationalSource:TÜİK — Higher Education Employment Indicators, 2024

Admission requirements

  • Completed application form (we fill it with you)
  • High-school or bachelor transcripts (translated)
  • Diploma or certificate of completion
  • Valid passport copy
  • English proficiency, or a free preparatory year

Required documents

Prepare these before applying, we double-check everything for you.

Passport copy
Passport-size photo
Academic transcripts
Highest diploma / certificate
Language proficiency proof
Application form
CV / résumé
Statement of purpose

Frequently asked questions

The program typically spans two years, focusing on both coursework and a thesis.

Student stories

What students say

Writing a thesis in Human Resources Management felt intimidating in a second language, but my supervisor met me every two weeks without fail. Living on the Anatolian side of Istanbul is calmer and cheaper than I expected.
Aysel MammadovaHuman Resources Management (Thesis) · Azerbaijan
Beykoz University's Technology and Innovation Management program brought in startup founders as guest speakers almost every month. My admissions counselor also walked me through the residence permit renewal when I nearly missed the deadline.
Brian OtienoTechnology and Innovation Management (Thesis) · Kenya

Compare similar programs

ProgramUniversityDurationTuition
Strategic Marketing and Brand Management (Thesis)THISBeykoz University2 yr$6,000
Accounting and Auditing (Non-Thesis)Beykoz University1.5 yr$5,000
Accounting and Auditing (Non-Thesis)Beykoz University1.5 yr$2,600
Architecture (Turkish)Beykoz University4 yr$2,300

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